FIORENZA

by Franco Albini

In a fifties’ Pirelli advertising page, Fiorenza armchair, designed by

Franco Albini in 1952, has been used as a symbol image of foam

rubber’s potential, which fits like a glove and at that time, was the

most technologically advanced material used in upholstered furniture.

66 | DESIGN BOOK | COLLECTIONS

Fiorenza armchair, Sigmund small table

67 | DESIGN BOOK | COLLECTIONS